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Join date: Feb 22, 2026
Posts (11)
Jun 2, 2026 ∙ 2 min
BUDGET BLOWBACK: Why the Media Story Isn't Really About Tax
The Federal Budget has reignited debate around negative gearing and capital gains tax, but is the public conversation being shaped more by media framing than the reforms themselves? We take a closer look at how Australia's major media outlets are covering the proposed changes, what the reforms actually mean in plain English, and why supporters argue they could create a fairer housing market for everyday Australians.
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May 26, 2026 ∙ 3 min
Why Every Small Business Needs a Marketing Audit
Is your marketing actually working — or just keeping you busy? For small businesses, the difference between growth and stagnation often comes down to one thing: knowing what's delivering results and what's draining your budget. A marketing audit gives you the clarity to stop guessing and start growing. Here's why every small business needs one.
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May 19, 2026 ∙ 3 min
Could ChatGPT Ads Be the Next Big Opportunity for Small Business?
AI powered search is changing the way customers discover businesses online. As platforms like ChatGPT introduce advertising and AI generated recommendations, small and regional businesses have a new opportunity to improve visibility, compete with larger brands and prepare for the future of digital marketing. Here’s what businesses need to know about ChatGPT ads, AI search and the rise of zero click search.
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Sobo Regional Communications
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SoBo Regional Communications Team
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